Now we are scaling a successful proof-of-concept!

1,200,000 products sold.
100,000+ households powered.
Zero marketing budget.

For 2.5 years, our modular connector system was sold under IKEA's brand across the Nordics. We didn't run a single ad. We had no shelf placement deal. The product simply worked — and people kept coming back.

12 products per household on average.
2% penetration of Nordic households.
> €12M in consumer sales.

That data told us something important: when a product solves a real problem simply and beautifully, it sells itself.

We've spent 13 years building the IP (12 patents, 10 design registrations, 7 countries) and proving the product. Now it's time to build the brand.

Moduel is now available under our own name — with Matter connectivity, energy monitoring, and a direct-to-consumer model across Europe.

We're ready. The question is: who wants to grow with us?